“Coming Soon” May Not Always be an advantage for the Home Seller

Some REALTORS are true believers in planting a “FOR SALE” sign in front of a soon to be listed for sale home a week (or so) prior to officially listing the property in the MLS. The Goal for the Seller: To generate and BUILD STRONG Buyer Interest in the property such that when the listing […]

This will make a nice home for someone one day!

Without question, I have great passion for this Art of helping people buy or sell houses. As I near completion of my 20th year as a Real Estate Sales Professional, I reflect back through all of those years and remember each and every “Transaction.” The reality that sets in is that a real estate transaction […]

we’re all just juggling

Go ahead and admit that you’re a juggler! IN the literal sense, a juggler keeps more than one ball (or object) in the air at a time and gives the observer the illusion that he has some mystical multi-tasking ability. the reality of this act act is that the juggler is only touching one ball […]

The UPside – The DOWNside – and How they MATTER when deciding to Buy and/or sell a House.

Everyone knows that if the goal is financially motivated, the answer is: Buy LOW and Sell HIGH! This is an “UPside Strategy.” The Buyer looks at every property from a non-emotional perspective and considers things like: How long will she own this property? How will this property appreciate between now and that exit date? What […]

Lawn Care – Selling your house

Other than aggressive pricing, possibly the next key to selling a house quickly is lawn care. I know! Y’all have a LOT to say about staging and professionals photography and REALTOR fliers and brochure boxes and Internet marketing and Just Listed Poastcards etc etc etc . . . and may think I am inflating the […]