I tuned in to the “Blaze” presentation yesterday and was very impressed by a young lady (Emily Peckham) who graduated from college in 2018 – Got her real estate license – joined Keller Williams – Then proceeded to close 32 transactions in 2019 and is on track to close 62 in 2020 . . . I think she will exceed her goal. Her focus was on FSBO’s . . . 30 0f those 32 deals were FSBO.
You might ask:
“What kind of voodoo is she doing to take off as she has?”
The answer is simple – She trusted the process that KW was teaching. She mastered the scripts and dialogues and called every prospect 3 times every day for 10 days – or until she made contact and scheduled an appointment – whichever came first). When she listed a property, she would then “Circle Prospect” by calling EVERYONE in the neighborhood to let them know about the house for sale and simply say: “When a house goes on the market, other people in the neighborhood think about making a move. If you are one of those people, when are you available to meet with me to talk about possibilities.”
It’s this level of indefatigable commitment that creates SUCCESS.
The “secret sauce” is learning a tried and true process and DOING that process precisely as designed . . . NO SHORTCUTS . . . NO DAYS MISSED!
What KW is teaching now is not different than it was when I was Principal Broker and Coach.
In my 10 years of coaching at KW, there were only about 10 agents whose businesses EXPLODED and are still very successful.
Why is this?
The ONLY difference between the agents who were SO successful and those who didn’t boiled down to their willingness and commitment to do the hard work of DOING the process we were training.
There’s a HUGE difference between “knowing how” and “DOING”!
There were times I would get frustrated when I saw so much potential in so many people but lackluster results . . . I often said: “It seems that I care more about your success than you”
Of course, ANYONE can do this. It’s not “Rocket Science”
Leads sourced from anywhere and everywhere aren’t different. A percentage of them are READY NOW and just don’t know how to start the process.
We know that persistent and consistent contact and follow up results in appointments and appointments lead to Clients who CLOSE and REFER their Family, friends, and work associates to the agent who served them so well.
All it really takes is for you to find within yourself the grit and determination to lose all inhibitions (Fears) and do the hard work of making REAL contact with LOTS of people – having virtually the same conversation with every person who answers the phone (Use the Funnel as a guide)
Having said all of this, I acknowledge that not everyone wants to do a high volume of sales. Most folks gravitate towards a pace and volume that serves their desired lifestyle and quality of life. Even that boils down to consistently doing the right things to create enough business opportunities to live the life flow you crave.
If this shoe fits ya, begin with working on tried and true strategies to up your game.