If you want to be found in a crowd, wear Neon Pink!
Oh! And add some glitter and rhinestones.
Of course you’ll be dressed wildly different than everyone else, and people will stare at you and talk about you and might even judge you, but you’ll achieve your goal of being quintessentially “findable” in the crowd (Unless you’re attending a Masquerade Ball).
Being Outstanding in your field and being known (famous) for your expertise are different animals.
Your peeps don’t, by osmosis, know that your wisdom and exceptional service standards far surpass those of your competitors.
You’ve gotta be BOLD and maybe even a little loony to get their attention.
If your commitment is to be all that you can be, you owe it to the world to serve as many clients as you can and save them from the possibility of being underserved by someone else.
You’ve gotts get noticed.
Let your hair down do something wild . . . like wearing neon pink.
Let me know how it goes.
Here at Pareto Realty, our brand image is elegantly distinct . . .