Is your marketing creating the change you desire?

“When you’re marketing change, you’re offering a new emotional state, a step closer to the dreams and desires of your customers, not a widget.” (From This Is Marketing by Seth Godin page 78) 4 pages later, he offers some sage advice to REALTORS entitled: “No one is happy to call a real estate broker”. I’m […]

As we wait for the right time . . . Monday Morning Coffee

Greetings from Barry! For several years, I published a “Monday Morning Coffee” each and every Monday . . . and then it ceased. Why did it cease? I’m not sure I know the answer, but I am sure that it was a good thing that perished because of the “Opportunity Cost” of taking the time […]

10X performers – Rare, misunderstood, and oft dismissed as freaks

Those 1%ers are freaks of Nature! They’re just like us other humans but have exceptional timing and LUCK! Yeah! That’s it! They’re not smarter or better or harder working . . . Their success happens because of their uncanny ability to magically be in all the right places with all the right people at the […]

When people say this cannot be done . . . Don’t listen!

When I joined the ranks of Real Estate Sales Professionals, there was very little sales training available. The year was 1993 – no internet yet. Our MLS listings were published bi weekly – Yes – HUGE Telephone book (remember those?) sized books. My first Broker assigned me to a desk with a phone and said: […]

You are an indomitable force of 1

I’m going to do my best not to make this post the flurry of clichés, it has such great potential to become. Regardless of what you might think, the reality is that you ARE the one who is solely responsible for your experiences while here with us on planet Earth. Yep! It’s on you! Every day, […]