Monday Morning Coffee – Keeping you out of Hot Water

“Proximity is not a stand in for expertise.” Seth Godin wrote the above in a pithy, brilliant blog post entitled┬áNever eat sushi at the airport. This reminded me of the “Reticular Activating System” (RAS) that’s pre-programmed in all of our brains. “Reticular activating system senses the things around us and sorts them out. There are […]