Home Buyers DO still have options – even in a HOT SELLER’S MARKET

Now that the Real Estate Market in many areas of Middle Tennessee has made a quick swing from “Glut of available inventory” to “NONE,” I’m seeing some Home Sellers gloating and prancing around on their “High Horses” . . . Of course, they’ve earned it because they’ve been the underdogs for the past several years. […]

Building Buyer Excitement for New Listing – Art (not science)

Listing agents dance on a fine line when working with Home Sellers to prepare their house for the market . . . and then coordinating a marketing strategy that builds Buyer Excitement and anticipation. We all know that there is such a thing as not enough preparation. If the staging, condition, smell, and pricing aren’t […]