Shelf Life . . .

Let’s talk snail mail for a minute. How often do you check your mailbox? When you DO check it, what mail do you open and what mail hits the trash unopened? I’m betting, personal cards and letters get opened and SAVED. They have shelf life. Why do they have shelf life? Because they MEAN SOMETHING […]

Is your Database the Lifeblood of your business? (or not)

Talk to just about any Business Coach or Sales trainer and ask her about effective Lead generation and odds are (after all of the social media mumbo-jumbo) “Database” will surface. Yet, I’m pretty certain there are a bunch of folks out there doing a reasonable amount of business WITHOUT a “working Database” through the use […]