It all begins with commitment . . .

As we tumble through life, we make myriad decisions every minute of every day.

Will it be THIS or THAT or neither?

It sounds like a good idea, but is now the right time for this?

If I/we decide to do it, what are the potential repercussions (positive, neutral, or negative)

Are the “right people” here with us?

What about FOMO (Fear of Missing Out) . . . If we do this, what is the “opportunity cost”? . . . What are we choosing NOT to do with this time, energy, and money?

Are we being intentional, or haphazardly “going with the flow”?

Are we asking questions (of self and others) . . . tough questions like: “What can go wrong?” and “What if we FAIL?”

Seth Godin’s post this morning speaks to this:

The Magic of the Countdown

Thea von Harbou invented the countdown. 10, 9, 8…

It works.

It focuses the attention of everyone involved and ensures that we’re truly alert for what’s going to happen next.

It helps that the numbers go down, not up (because up might never end). And it helps that as we get closer to lift-off, tension goes up, not down.

But what really matters is this: There’s a commitment.

When we get to zero, we’re actually going to do this.

The commitment has to happen before the countdown can.

Assuming all of the above is valid . . .

Is what you are doing in your wheelhouse?

If not . . . Why are you doing it?

Know your niche, and do that – Delegate the rest.

Before you know it, you’ll find yourself more happily committed to your work

#NashvilleProud Dodged 2 Bullets Last night

Today, I am especially proud of my Home Town Nashville, TN

Truthfully, I was expecting mayhem following the Scheduled “Teen Peaceful Protest” to begin @ June 4, 2020 @ 4 PM at the Bicentennial Capital Mall and to serpentine through the city with an 8:40 moment of silence at the National Museum of African American Music to Honor George Floyd and other black victims of Police brutality.

More than 10,000 people showed up.

These people were Nashvillians exhibiting who we are . . . DEMANDING Equal Social Justice . . . peacefully and led by our youth. The crowd consisted of every shade of color and ethnicity and beliefs and perspectives and ages.

It seems that we adults need to learn from our teens – They did this right.

View the Videos at this link – ESPECIALLY the Time Lapse – AMAZING

While I did not physically participate, I did watch on Channel 2 from start to finish and WOW! 
Literally tears in eyes the whole time – Proud of our young people, all the fine Nashvillians who participated, and our Police.
I see it as a “God Thing” that the “closing of the March” was punctuated by the skies opening up with torrential rain followed by brilliant SUN.
For hours beyond, there was a “Storm system” which began as “nothing to worry about” and developed into a straight-line storm which contained . . . TORNADOES!
Luckily, we were spared destruction by Humans and Nature.
Yesterday was a day I will not forget.
Humbling . . . 
Wishing you a fabulous Weekend!


Every day, I send a love letter to my team

Realtors inherently crave human to human connection.

As the COVID-19 pandemic unfolded, I knew that isolation (quarantine) would be excruciating for our team of active Real Estate Sales Professionals. I wondered what I could do to take the edge off during this time of quiet solitude.

After some contemplation, I arrived at the conclusion that any form of daily contact would be the right salve.

For the past 10 weeks, I have sent everyone on our team an email early morning for them to see 1st thing,

Today’s message is :

“Just sayin’ . . . Y’all are doing some great stuff out there as you help Buyers and Sellers navigate their life changes.
I was thankful to see Pottery Barn unscathed this morning after being wary of their decision to cover all of the glass with plywood yesterday.
Meanwhile, the violence continues in many other cities.
Yet another “distraction” that has potential to have us all slightly off balance.
Remember this as you go through your days. When people get anxious and angry over things that seem insignificant, consider the impact each and everyone of us is experiencing.
Let’s adopt more of a “benefit of doubt” and be sensitive to others’ tension.
Don’t react . . . Take a deep breath and respond.”……

Robert Schwartz offered this amazing response:

“Barry’s words remind me of the Prayer of St. Francis:

Lord, make me an instrument of your peace:

where there is hatred, let me sow love

where there is injury, pardon

where there is doubt, faith

where there is despair, hope

where there is darkness, light

where there is sadness, joy

O divine Master, grant that:

I may not so much seek to be consoled as to console

to be understood as to understand

to be loved as to love

for it is in giving that we receive

it is in pardoning that we are pardoned

and it is in dying that we are born to eternal life.


THIS is the engagement that invites mutual support and higher levels of productivity.

Wishing you a smooth Tuesday! 
Let’s GO!

What’s your outlook for June 2020?

Let’s resolve to turn a page starting TODAY, the first day of a freshly minted month (June).
This month has SO much potential in terms of creating new opportunities  from the myriad possibilities all around us.
Accept all that has been happening the past several months and think about how we can co-create a better world incorporating our new ways of being useful.
My mind is spinning as I think back a few days (way back in May) of the roller coaster ride we are all experiencing – Tornadoes and Derechos and disease and civil discord and destruction natural and man created . . . yet there are other amazing things happening – SpaceX happened without complication . . . I was without cell access for 48 hours, and my world didn’t stop.
The way through all of these challenges is a commitment to living the mantra of “better than before” in everything we do.
Resolve to be intentional about improving our work – our relationships – our self worth – our personal and collective well-being.
And pay attention (Honor) others’ fears as each of us does our best.
I feed my soul with “imagining possibilities” . . . Possibilities that serve myself and others.
Let’s all resolve to amplify whatever it is we are doing to be better than before.
This is NOT the time to cower or struggle or fight.
This IS the right time to follow your passion
Let’s GO!Barry Owen
CEO/Principal Broker
Pareto Realty, LLC \pə-ˈrā-(ˌ)tō\

A tale of 2 Sales Presentations

We are ALL “in sales”!

Of course, there will be people who disagree because – well – perhaps they consider themselves to be “above” the status of “sales person”. They prefer other, more prestigious titles like “Professional” or “Esquire” or “Doctor” or “Artist” . . .

Regardless of title and/or qualifications, I believe EVERYONE who serves anyone at ANY level must first hone their skills through education, training, coaching, and developing or adopting models, systems, tools and leveraging all of it with scaling with the right PEOPLE.

ALL us must do this to succeed such that we can serve our loyal customers, clients, patients . . .

Once proficient, we each must strive to become “famous” at being “THAT PERSON” who does what you do better than anyone else in your sphere of influence.

Because most of us have a need for financial income, we must market our expertise to people who want or need the goods and services we offer. For some, this means “getting a job”. Hmmmm . . . What’s the “conventional wisdom” regarding landing that perfect job?

It begins with creating a Resume of experience and qualifications which essentially is your primary MARKETING piece – This is your “personal brochure” – THE tool designed to differentiate yourself from the large herd of other people vying to win an opportunity to INTERVIEW with the “prospect” you are hoping will hire you.

Yes – Like it or not, YOU, too, must be a “salesperson” even if you don’t call it that.

The most successful of us don’t cut corners . . . We WIN the business by attracting our optimal customers and clients as we demonstrate our expertise and a reputation for being awesome at what we do.

Are you with me?

Do you accept the fact that we are ALL “salespeople?”

Yesterday, I had 2 appointments with “Salespeople” who both peddle the same services. I had done as much diligence as I could on the internet to determine what I considered to be “enough” information to merit investment of my time to set an appointment for an interview.

These 2 interviews were diametrically opposed experiences.

The first candidate greeted me in the lobby and confirmed that I was who I said I was and regurgitated the brief description of my needs that I had written in my email.

I confirmed that, yes, those are my needs. Because my needs are potentially unique, I was particularly interested in their flexibility with pricing and services. With that said, this “agent” then proceeded to show me all the bells and whistles of what they had to offer along with a verbal litany of “menu services”.

This entire “meeting” lasted about 11.2 minutes, and it was obvious to me that the meeting was over. I walked away with a postcard that listed the menu prices and a very full head of nothing of relevance to my “special circumstances”. When I got back into the truck, I glanced at that postcard and realized that NONE of the prices quoted verbally were the same as the ones on the card.

I departed disappointed and wondering if I should just cancel the other appointment and abandon that pursuit.

Thankfully, I chose to go to the 2nd appointment. As before, I was met in the lobby, exchanged pleasantries, and the agent confirmed with me my reason for the appointment. This was the ONLY similarity in the 2 meetings.

This agent invited me into the main conference room, offered coffee – water, and said that spending some time up front to better understand my “outside the box” needs would be useful. On the table was a bound presentation of their services which the agent mentioned would be mine at the end of the appointment, but let’s talk through my needs first. 15 minutes later, it was clear to me that this agent FULLY understood my scenario.

It was at this moment of clarity that the agent shifted gears and said: “I believe I understand your needs. Based on what we offer, I believe THIS is the right solution for you. This solution will save you money because you do not need some pieces and will definitely more than adequately accomplish your goals. We can start with this and adjust as need be over time.

I departed with lifted Spirit!

THIS agent was right ON!



Clearly has a dialed in sales process

and showed me care and understanding.

THIS is the stuff that’ll make you famous . . . as long as you hold to a consistent process – and CARE enough to Listen